WWE WrestleMania 39 made Los Angeles an even bigger deal back in April.
WWE touted some record-breaking numbers when it comes to the financial benefits it brought to Hollywood for WrestleMania week as the company cultivated $215 million for the city, beating out WrestleMania 38 in Dallas by almost $10 million more.
While WrestleMania 38 featured the shocking return of Cody Rhodes and a historic return by Stone Cold Steve Austin, the city of Los Angeles packs a bit more of a punch when it comes to noteriety and it proved to be benefical for all involved.
WWE WrestleMania 39 Sets New Company Record
WWE has been rife with record-breaking in 2023 so this news regarding Los Angeles continues that trend. In light of the news, the company released the following press release:
STAMFORD, Conn.–(BUSINESS WIRE)– WWE (NYSE: WWE) today announced that WrestleMania generated $215 million in economic impact for the Los Angeles region this past April, according to a study conducted by Applied Analysis. This marks a new company record breaking last year’s $206.5 million in economic impact for the Dallas/Arlington region.
Since 2016, WrestleMania has generated more than $1.2 billion in cumulative economic impact for the cities that have hosted the event.
A capacity crowd of 161,892 fans attended WWE’s pop-culture extravaganza over the course of two nights last April at SoFi Stadium, making it the highest-grossing and most-attended event in WWE history. Key highlights from the study include:
By continuing to broaden the week’s schedule of events, out-of-town visitors stayed an average of 4.1 nights in Los Angeles.
More than half of attendees traveled to Los Angeles from outside of southern California, with 15% of attendees traveling in from international markets.
Visitors had an annual average income of more than $100K.
Next year, WrestleMania will take place Saturday, April 6 and Sunday, April 7 live from Lincoln Financial Field in Philadelphia. The event will stream live exclusively on Peacock in the United States and WWE Network everywhere else. Tickets go on sale Friday, August 18.